Effective Use of Social Media
The 211 on social media 101 to avoid a communication 911
Contra Costa County Campus
Confused about social media, which platforms are right for you, how to find time to manage it, what to post? This fast-moving workshop will help you understand what to focus on, how to implement it, and ways to quickly create compelling content using the latest photo, audio and video techniques! You will get updates on current popular social media sites and upcoming platforms to watch, along with concrete tips, tools, apps and hands-on interaction that will help you become a social media Ninja (or at least have a lot more confidence!). Even those who don’t consider themselves to be social media- or tech-savvy will come away with newly developed knowledge, skills and techniques to begin implementing immediately. This will be valuable whether you’re a social media newbie or a seasoned practitioner.
Instructor: Kerry Shearer is former Sacramento County Public Information Officer and a consultant specializing in social media